Insights

The DFW
Insider

Market intelligence, neighborhood deep-dives, and honest guidance from Heera Khan. Your North Dallas luxury specialist.

DFW Luxury Market: Q1 2026 in Review
Market Update
MarketFeatured

DFW Luxury Market: Q1 2026 in Review

Inventory levels across North Dallas corridors shifted meaningfully in the first quarter. Here's what the data shows and what it means for buyers and sellers navigating the spring market.

April 14, 2026
6 min read
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Why Prosper, TX Is the Fastest-Growing Luxury Corridor in DFW
Neighborhood Guide
Guide8 min read

Why Prosper, TX Is the Fastest-Growing Luxury Corridor in DFW

Once considered a small town north of Frisco, Prosper has become one of the most sought-after addresses in the metroplex. What's driving the migration and is it too late to get in?

March 28, 2026Read →
Relocating to DFW? 7 Things Your Agent Should Tell You (But Often Won't)
Buyer Guide
Buyers7 min read

Relocating to DFW? 7 Things Your Agent Should Tell You (But Often Won't)

Relocating from out of state brings a specific set of blind spots. A candid look at the questions every buyer should ask and the honest answers that make the difference.

March 10, 2026Read →
The Pre-Market Window: How Smart Sellers Generate Competition
Seller Strategy
Sellers5 min read

The Pre-Market Window: How Smart Sellers Generate Competition

The days before your home hits the MLS are more valuable than most sellers realize. A disciplined pre-market strategy can generate genuine buyer competition before a single showing.

February 22, 2026Read →
Allen vs. McKinney: A Buyer's Honest Comparison
Neighborhood Guide
Guide6 min read

Allen vs. McKinney: A Buyer's Honest Comparison

Two neighboring cities, two very different lifestyles and price dynamics. If you're weighing Allen against McKinney for your next home, here's the comparison no algorithm can give you.

February 5, 2026Read →
The Architecture of North Dallas: What Luxury Looks Like in 2026
Lifestyle
Lifestyle5 min read

The Architecture of North Dallas: What Luxury Looks Like in 2026

From contemporary farmhouse to transitional modern, the aesthetic vocabulary of luxury homes in Collin County has evolved. A visual guide to what buyers are requesting and what endures.

January 18, 2026Read →
Interest Rates & the Luxury Buyer: A Different Calculus
Market Update
Market4 min read

Interest Rates & the Luxury Buyer: A Different Calculus

How rate sensitivity differs in the $1M+ segment and why luxury buyers are often operating under entirely different financial logic than the broader market.

January 6, 2026Read →
New Construction vs. Resale in Frisco & Celina: What You're Actually Choosing
Buyer Guide
Buyers7 min read

New Construction vs. Resale in Frisco & Celina: What You're Actually Choosing

The new-construction boom in Celina looks compelling on paper. But resale homes in established Frisco neighborhoods offer something the builders cannot and vice versa.

December 12, 2025Read →